Tech, Travel, and Twang!
Come for the thoughts, stay for the tea. The co-founders of Destination Innovate, Jennifer Barbee and Kristen Cruz brew up the latest industry tea every Tuesday - diving into simmering issues, hot trends, and special guests. Grab a cup and let’s spill the tea!
Tech, Travel, and Twang!
Building Destination Buzz: Seasonal Events, Social Media, & Community Inclusion
Ready to discover the secrets of holiday travel in the oldest town in Texas? Join us on Tech Travel and Twang as we welcome Ashley Morgan, the Executive Director of Visit Nacogdoches. Ashley paints a vivid picture of Nacogdoches' fall charm, from its crisp air to its bustling downtown. We get the scoop on must-see events like the Merry Christmas Market and Wassail Fest, which bring a festive spirit to the town. Learn how the CVB collaborates with local merchants and the role of the Main Street manager in crafting memorable downtown experiences, ensuring a thriving community vibe.
But that's not all! Learn how Nacogdoches balances influencer content with authentic posts from community members on social media. Discover strategies for building a local ambassador program that fosters hometown pride and engages the community. We also explore successful events such as the Dia de los Muertos celebration and the winter workshop, which draw visitors and support local vendors. Finally, Ashley delves into regional collaborations and professional development efforts that boost tourism, including partnerships with nearby towns and resources like the Texas Association of Convention and Visitor Bureaus. Don't miss this insightful episode packed with tips and strategies for making the most of your fall and holiday travel in Nacogdoches!
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The Tech, Travel, and Twang Podcast is hosted by Co-Founders, Kristen Cruz and Jenn Barbee with Destination Innovate. Learn More! https://destinationinnovate.com/about/
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Well hell, Welcome back to Tech Travel and Twang. Well hi, welcome back to Tech Travel and Twang. I'm your host, Jen Barbie, with my co-host, Kristen Cruz. Happy Monday, Kristen, Happy Monday. And we are so excited to talk fall and holiday travel with our special guest today, Ashley Morgan, the Executive Director of Nacogdoches, Texas, CVB. Hi, Ashley.
Speaker 2:Hi, thanks for having me we're so excited to have you.
Speaker 3:This is such a well, jen knows this. You may not know this, ashley, but I'm sort of like a holiday crazy person. So like when September rolls around, I'm like, ah, fall holiday, all the, all the Vermont things. And so I'm super excited because we get to talk about fall holiday travel, we get to talk about ramping up for holiday trends and tourism-y things that bring, you know, traffic into destinations. And what I'm particularly excited about is just talking to a wider set of DMOs in our industry which really spend a lot of time cultivating.
Speaker 3:How do I attract a wider set of visitors into my destination with not a you know, a ton of budget or with, you know, without the help of big advertising mediums? So that's what I want to get into today and I'm so excited to have you because I for one I know, jen, you've probably been to Nacogdoches plenty of times too, being from Texas, but I am such a fan of the destination. Honestly, like I've told you that in person before, I love going there. Personally, I love the area downtown, just the vibe that you get in the fall months. So I'm so excited to talk about what you guys are doing to ramp up and just kind of giving some of our other DMOs some tips and things that they can know they can really look to, to build that momentum for fall and holiday travel.
Speaker 2:So, yeah, absolutely, I'm so excited to talk about it. I'm with you on the Burr Months. We were just talking about how this morning it was a crisp, beautiful fall morning in Nacogdoches. And we might be in a fall summer right now and we might get another heat wave. But I'm riding this high right now. I am in the mood, absolutely.
Speaker 3:Yes, when I got up this morning and got the kids ready for school, I'm like it feels like fall outside.
Speaker 1:I know, I was just telling Ashley I will absolutely switch. I'm over here in Phoenix waiting for good weather switch. I'm over here in Phoenix waiting for waiting, literally.
Speaker 3:Yes, so yeah, it's the season, absolutely. So, ashley, tell us a little bit about what you guys are gearing up for. I know you guys typically get some fall traffic and some visitation in for kind of fall foliage, but some of the other things that you guys are ramping up for and kind of how you're doing that right now.
Speaker 2:Yeah. So I think with that cooler weather it's event season. It's like the whole year we prepare for this season where we've got events almost every weekend, and then we start gearing up for the holiday shopping with having these amazing little shopping events in downtown Nacogdoches that are usually hosted by the boutiques themselves. We've got one called Merry Christmas Market. That's in early November and the shops open late and you get a little pass card and you can be entered to win like this huge prize basket. And then we've got another similar event called Waffle Fest. Except for all of our downtown stores they compete to see who has the best waffle recipe and it's so much fun. We participated last year and I was like I could go a whole year without seeing waffle anymore because I made so much. I'm ready for the next round now. It's been enough time. But I'm ready for the next round now. It's been enough time. It's been enough time and that's so vintage and unique.
Speaker 1:When we were pre-chatting about that, ashley was like you know what wassail is? And I'm just in my head going here we go. A wassailing, a wassailing.
Speaker 3:Yeah exactly.
Speaker 2:Well, it's funny. A lot of times I talk to people and they don't know what wassail is and I'm like, well, you're gonna have to come to.
Speaker 3:Nacogdoches and find out. Absolutely, that's super unique, yes, so how do you? So just a question too, because we have a lot of conversation with DMOs with just kind of a downtown but not really able to get their hands around downtown and just doing more with their downtown partners how do you guys kind of work that collaboration how do you plan? Do you have a separate downtown group that you plan with and how do you guys collaborate on that?
Speaker 1:Good question.
Speaker 2:Yeah, that's a great question, Because leading up to last year, we had our Main Street person was part-time public information officer part-time Main Street. Part-time public information officer part-time main street. Like, they wore a lot of hats and I personally felt that downtown was not getting the love and attention that it deserved, and so they finally expanded that into a full-time position. And our new main street manager I can't really say she's new anymore. She's been here over a year now but she's still new and she's just amazing.
Speaker 2:And I think really early on when she started working for the city, that was around the same time that I was starting to look at the role of executive director and we've just made it really clear that we wanted to work together on everything, because everything she does ties into what I do and vice versa.
Speaker 2:And so a few ways that we do that we host Main Street meetings in our building and we typically do them once every other month, and so they bring the downtown merchants to our building, we serve them breakfast, we talk about all of the upcoming events that we have going on, and then we talk about some initiatives that we have, so whether it's like a campaign or like a Christmas lighting contest and things like that. We just try to make sure that we're all on the same page and that they know what we're doing to support their businesses. And there were some growing pains in trying to explain the difference in what we do and how we're not the same person and things like that. But overall I think it's been really great that we have such a close relationship and we just work together on everything that we possibly can. We share each other's social media posts to grow each other's reach, and so it's just been a really great relationship.
Speaker 1:I really like that piece on the merchants that you're doing. Is that well attended? And I know you were saying there's some growing pains to it, but is that well attended? Do you feel like I would say?
Speaker 2:so On average we probably have about 15 different businesses attend and yeah, I mean of course we wish it could be more, but you know everyone has varying schedules and kids and things like that, and so we also communicate in a Facebook group. That's a private group, yeah. And then our main street manager does like a weekly email to the downtown merchants and she just includes all of the information, whether she sent it five times already and I love that because it's not hard for them to find. So many of them used to really wonder about street closures or wonder about, you know, things happening in town that might affect their business and she makes sure that they have all of that information.
Speaker 1:And that repetitiveness is really important with your meetings and the emails. Because they're business owners. They're busy with a lot of things. You want to give them as much support as possible, so I love that scenario. I feel like that's pretty unique too. I feel like a lot of other destinations, small destinations, try that. But I feel like that's a better success story that I've heard anyway.
Speaker 2:Yeah, and it's hard because I know not every destination can afford a specific main street manager. She's actually not in our department, she's under the city's historic sites department but I think that is something that cities should strive towards, if they have it in their budget at all, because it just fosters economic vitality. It rises all boats, which obviously positively affects the tax base.
Speaker 3:Absolutely. Yeah, that's such an important piece. Yeah, and I think the other important thing there, too, is just the different ways that you're reaching your merchants. Like you mentioned email. You mentioned a private Facebook group. Not every merchant has the bandwidth to be sitting on email, you know, or be on Facebook, but just helping find ways to reach a larger you know reach a bigger audience is really important. So I love that In terms of, like, what you guys are doing and kind of prepping for this particular season. Are there any trends or tactics or things that you guys are like you know this worked really well last year or you know something that you're doubling down on that you think would be good for other DMOs, just to kind of maybe try out as a tactic?
Speaker 2:Yeah, I'm trying to think which way to approach this. What has done the best for us is reels, video content and, as y'all know, it doesn't have to be professionally made. One of our best reels was literally me just driving through our garden with my phone, out the window, recording Like people love photography, they love videography and they love to imagine themselves there, and so I highly recommend building up your photography, even on your iPhone. These things have amazing cameras. Don't be afraid to just go start snapping pictures, like on your Saturday morning walk, or you know, I always recommend to our interns and to my creative content director like, if you're going out to eat with your friends, use your phone, take pictures and then save that for content later.
Speaker 2:I think a lot of people see content as this really difficult thing to to strive towards, like they're like oh, we're gonna have to hire someone, we're gonna have to hire an influencer, and you really don't. You can create it yourself very easily and you can edit it really easily too on your phone. Just a quick crop and a little you know saturation and things like that and you've got content. So that's, um, that's been our bread and butter. For sure is photography above everything else, we're trying to incorporate more reels. They are more time consuming, but we're just looking into trying to make as many as we can like, kind of prioritizing that.
Speaker 1:I love that because we also see just nationally, even with the bigger destinations, travelers prefer a more authentic photography than the bottled overly. You know those are almost more catfishy, so I like that. You know. This is that you brought that point up, not just for the small DMOs but for all DMOs. Like authenticity makes a difference. Travelers want that moment captured versus so. Ashley kudos. That's a great strategy.
Speaker 2:Oh well, thank you.
Speaker 2:Yeah, and I you know we would love to be able to work with some of the really big influencers out there, but I almost think that there's something to be said about not having influencers making every post on your feed, because then it looks purchased, it looks bought and it's like you want that organic content which you can only get either making yourself or by asking people in your community to make it for you, which is something else that I'm really excited to be working on right now.
Speaker 2:I'm trying to build like an ambassador program with our locals so that they create content for us, because a lot of city DMOs have this same issue, but we can't get on or we can't have a TikTok, and so I want a presence on TikTok, because that's the place to be right now, but unfortunately we can't do it as city employees. So I'm trying to arm all of our locals that I see at the brewery every week or that I see when we go watch live music and I'm like, hey, post that on TikTok and do hashtag visit knack for me, and so I'm trying to get other people to work for me for free.
Speaker 3:Yes, I do love that and that's a great suggestion for those, because there's so many city, there's so many DMOs that can't have a presence on TikTok and there's even city employees too that can't on their phones, can't have TikTok. So using using yeah, using your community to make that presence happen is really important, and that's, I feel like that's a fun campaign too, to kind of drive in with your community. I think for two, for DMOs, for cities, just in general, where there's more participation from the actual employees and those that are with the city, it feels so much more authentic too, because they're not just being paid to promote a community, they really are part of the community, they're in there, they're doing all the fun things that they're telling you to do, they're like they're in the experience themselves, and so it feels very much like I don't know, to me it gives more of a FOMO vibe, like okay, like I really do want to be there, like I really see, I really feel that experience being super authentic.
Speaker 2:Definitely, and I saw this great story on LinkedIn the other day, but it said a happier destination is a better travel destination. I'm misquoting it, but essentially you want your community to love where they live and to love what they're doing and to kind of romanticize what they're doing. And I think that's a big role that the city can play in, with events and things like that just making their locals fall in love with what they're doing, because then they post about it on social media, they talk about how much they love their town and then other people are like well, I want to come see that. So I think that's a big opportunity.
Speaker 1:Absolutely. I love that you're looking at that strategy full circle on that, because I think a lot of people miss that. Yes, the community is your social media army as well. So if they don't have, they don't have a good feeling about travelers, they don't have a good feeling about their community. They're going to say something. Especially in Texas, we talk.
Speaker 2:Oh yeah, yeah, we're not exempt from it at all, like I see it all the time. But I'm just trying to work to change their minds.
Speaker 3:Absolutely yeah, so it's so important. So is there a particular event or a particular thing that you guys do during the season that you were surprised to see, work or do really well in the past, like a unique something that you guys were like, wow, this was like really popular, really fun, let's do it again I'm trying to think of the best example, um, my personal favorite event that has just grown beyond my beliefs is um Dia de los Muertos event, and that's on November.
Speaker 2:Well, dia de los Muertos is November 1st, so it's the first Saturday in November and this is put on by our public library, but this event has just grown so much and it's incredible.
Speaker 2:I really get to see another side of the town that I feel like doesn't normally feel as comfortable attending some events, or maybe not comfortable, but they don't feel like it's geared towards them, which I wish I could tell them all, like every event is geared towards all of them celebration, and they bring in these dancers, these Aztec dancers, and the food is absolutely incredible and it's all downtown around the square and all down Main Street as well.
Speaker 2:So it's huge and we have tons of vendors, so it's another opportunity to get in your Christmas shopping. But also by supporting local, because it's always local vendors who are selling their homemade goods or their you know things that they've worked on, and so by far, that's my favorite fall event, like when it, when I start feeling the cool air, I'm like, oh, dia de los Muertos is right around the corner, but we also do this really fun event the day of the Christmas parade, which is the first Saturday in December. It's a winter workshop and this is our local Nacogdoches Arts Collaborative. It's kind of a fundraiser for them slash, you know, just an awareness campaign where they help kids make little Santa's workshop like Christmas ornaments, toys, art and things like that.
Speaker 2:And it's just the cutest thing I've ever seen, and I'm especially excited to take my daughter this year because she's finally old enough to do things like that.
Speaker 2:But that event just warms my heart and, yeah, and I think a lot of young families are craving things like that for their kids to do and they're constantly looking for kid friendly activities, and so I'm really working to shift natchitoches as a destination for families as well, because we had a period in natchitoches where I think we kind of we had a brewery, a distillery and a winery open all in like the same year, and it was like wow, natchitoches is the place to go if you want to get drunk. Believe me, those are all my favorite places in town. However, there's so much more than that. But I also think it's important to note that our brewery and our distillery honestly are very family friendly. They've got toys, they've got outdoor space for the kids to run and things like that. So I'm really trying to shift the view of Nacogdoches as a place to view or a place to visit with your whole family, to bring the kids for a little weekend getaway or, in the summer, things like that.
Speaker 3:That's so fun. I love that you guys are also kind of working like your arts collaborative into the mix, like for cities that have other organizations, like most cities have some sort of arts organization that they can get involved with, but kind of creating a family friendly event around that, where it kind of is dual duty, which I think is again another you know, headache for some of the smaller DMOs is creating, like having original events that you can create and you can manage but are also manageable Because it's so hard bandwidth wise I think, which is another headache we hear all the time it's like we don't have any original events. We sort of depend on our partners to create events for us and doing in doing that, you're sort of at the mercy of what partners can afford to do and what their bandwidth is.
Speaker 1:You lose a little bit of control like that. Yeah, absolutely, and I think what's really smart about going to a family-friendly audience is the economic impact of that can be generations to come. So let's say you, you know if you weren't living in Nacogdoches, but you bring your daughter to the workshop, or something like that a couple years in a row, then that's going to be nostalgic for her and guess what's going to happen when she grows up? And she has, like you're, making economic generational decisions. And kudos, girl, that is really thank you.
Speaker 2:And uh, there's another method to the madness. So we're home of Stephen F Austin State University and we are playing the long game into hoping that these kids fall in love with the campus here and come to SFA. Um, because SFA students, their families become tourists every time they come visit for parents weekend or for graduation or the big dip and things like that. So we look at those parents like money signs.
Speaker 2:That's going to be a repeat customer and they're going to come drop all their money at Walmart when they visit their kid, and so, yeah, we're definitely playing the long game, absolutely.
Speaker 1:We well know as a college town. Both my mother and Kristen's father went to SFA.
Speaker 2:I love it. I'm an alumni, our whole staff is an alumni.
Speaker 3:I love that, yeah, and Nacogdoches, I mean you guys. So what is your biggest market, Ashley, like in terms of where your visitation comes from right now?
Speaker 2:I would say it's split between Houston and Dallas. It kind of vast. Okay, yeah, we're really popular for drive market. You know that two to three hour range, that's what people feel comfortable with driving and then staying the night. But of course we're trying to attract Austin, san Antonio, louisiana, things like that too.
Speaker 3:Yeah, yeah, and that quaint town feel during the fall and holiday is like gold for people coming from Houston and Dallas. They're like get me out of here stat, take me to a town where I can just like de-stress and still enjoy.
Speaker 1:You're also in the competition market for everybody in Louisiana, those quaint towns of Louisiana that want that. And I'm curious, like because of the I think it's the brothers Don't let me get the history wrong but Nacogdoches and Nacotish Do you guys do?
Speaker 2:anything with them.
Speaker 2:So, we do. We are in a group with them. Okay, so let me explain. We are on Highway 21, which is the original El Camino Real, and so we're in a regional marketing group called the El Camino Real de los Tejas, cato region, and we have this event every year between Nacogdoches and Nacogdoches, louisiana, called Sail on the Trail, and this is in the first weekend of May, so it's like a spring event where we encourage yard sales, garage sales, junk in the trunks, church sales, all along the route, and we encourage like Nacogdoches encourages our locals and visitors to drive to Nacogdoches, and then Nacogdoches encourages our locals and visitors to drive to Nacogdoches and then Nacogdoches encourages them to drive to Nacogdoches, and then there's stops along the way in San Augustine, texas, mani, louisiana and Hemphill area.
Speaker 2:We decided as a group that we want to really be a year round marketing group and not just for this one event, and so we all.
Speaker 2:Essentially how do I explain it?
Speaker 2:We created this thing that's similar, called Tales on the Trail, because there's all of these state historic sites along the way and what we want to do is for these families to get in the car and go stop at each of the historic sites along the route and we're going to kick this off on October 19th, which is National El Camino Real Day, and so we but we want them to do that all the time and we kind of initially kicked it off a few months ago and a lot of people were confused because they thought of it like sailing the trail, like it was going to be a specific day, and we're like no, you can do this anytime.
Speaker 2:So that's something we're working on, but that is an example of us working with Natchitoches just to send people along the way. And you know, we do have an old rivalry with them, with our football teams. We both went to different conferences for a while, but I think our athletic department is really big on trying to bring back that rivalry, even if we're not in the same conference, just because it was so much fun, like we would fight for Chief Caddo and then whoever got Chief Caddo got to bring him home for the rest of the season, and so people love traditions like that, of course, yeah.
Speaker 1:I love that, though. That's so fun.
Speaker 3:Yeah, yeah, and I think regional efforts with partners in the region is so important. Just partnering up and finding ways to build campaigns and build awareness between destinations is another really good tactic, like, definitely important for efficiency.
Speaker 1:Yeah, especially with a common visitor. So if you when you say, oh my gosh, I know you know 40 destinations going to that same market, so it makes so much sense.
Speaker 2:Definitely you have to approach it from how can we work together or how can we co-brand, just because, like you said, people can, you know, google and find quite a few destinations that might be similar to ours. But if you look at it from a sense of you can go to Nacogdoches and Nacogdoches in one weekend, then that's a road trip, that's something memorable. And we're trying to do that with Lufkin as well, because Lufkin is just 25 minutes down the road and we have different things to offer. But both are great destinations and to people who are coming from Houston or Dallas, 25 minutes is nothing.
Speaker 2:They drive that to the grocery store every day, you know, and so it's like don't look at it as competing destinations, but more it's like partner destinations.
Speaker 3:Yeah, that's so important. Like partner destinations Love that. Yeah, that's so important.
Speaker 1:So I have a question that's a little off of a collaboration topic and that is professional development. So what are your go-to Ashley? What are your go-to conferences, your go-to podcasts? Like, how do you keep yourself in this great energy you have leading this destination?
Speaker 2:Well, thank you. So TACVB is probably our number one. We go to the annual conference every year, like the majority of our staff does, and then one or two of us will attend the winter conference as well, because we're working towards our destination management specialist DMS or DMP They've changed the acronym and then there's so many acronyms to keep up with.
Speaker 2:This year we're finally going to summit for the Texas Travel Alliance, and so we're really excited about that. But I also am enrolled in Texas Travel College with the Texas Travel Alliance, and another one of my employees is as well. So anything that we can find, I think that's so important. When I became director and we started working on our budget, I told the board my priority was education, because that's what keeps us going. I mean, those conferences are so energizing, especially when you need to get away from you know, people in the city like to kind of poke holes in what you're doing and see like try to tell you it's not as important as it is. And so you go to these conferences and you're like what I'm doing isn't.
Speaker 1:Yes, for sure.
Speaker 2:That's why I think you need to go at least at least twice a year if you can, at least twice a year if you can. But yeah, I also just will randomly join webinars that come in my email, because I'm like it doesn't hurt to have it on while I'm working on something. So, you know, I've attended a few from the Texas Travel Alliance, and then some of the vendors will do some great ones as well, like Keydata, placer, ai, things like that, and most of the time they're free. They want a chance to get in front of you and, yeah, they're going to try to sell you something, but at the same time you're going to learn something new, right, right.
Speaker 1:And you never know. I mean, I think that's smart because you know going in. So I do like, when the vendors are very transparent, you know going in, you're going to get a pitch, and that's fine, but you're going to get some education too there. Hedge, and that's fine, but you're going to get some education too. Right, there's also some really good ones, um, that are out there that really don't sell at all. So, just right, I'm I'm really impressed with the type and the value of the content the industry's putting out from the vendor and the association.
Speaker 3:Yeah, I agree texas especially is doing, I feel, like a good job, like I'll definitely be in october at the texas Travel Alliance Conference this year.
Speaker 3:I've heard yay, I've heard some really good things and, again, like it definitely evolves, the more I think that destinations prioritize education, as you guys are, ashley. I think that definitely contributes to the content and to the experience that you get, because for a little bit of time, there was, I feel like there were more, you know, larger, some of the more larger DMOs attending the conferences and not as many of the smaller DMOs, and not that there's anything wrong with that, but it changes the conversation a little bit and so the smaller DMOs don't get as much out of it, or you feel like you don't have the capabilities because of a budget or a bandwidth you know constraint and so I love that we're gearing up now to be kind of like looking at the entire ecosystem within the state.
Speaker 1:I think Texas is one of those, like Minnesota, that's really stepped up to that Because a lot of the smaller DMOs they're not going to the destinationsOs, they're not going to the Destinations International, they're not going to number one be able to afford it. Number two, the conversation is not going to be germane. So that's one of those issues they have with those national conferences. So I really love that Texas is stepping up to the plate, as well as a lot of other state.
Speaker 2:Yeah, yeah, tucbd started offering regional workshops and they had one in the woodlands, which is a quick, easy drive for me, you know, just two hours there and two hours back, and I got a lot out of that because I was able to talk with our neighbors, you know, and it was definitely more personal and we could get things off our chest and see how other people are handing, handling things, because, I agree, at the big conferences you can kind of feel like a big fish or a small fish and a big pond type thing.
Speaker 1:right, yeah, I, but I mean I still find them beneficial, especially the breakout sessions, absolutely and I feel like that conversation, even for those, those larger ones, is changing too, because even for the larger DMOs, what do we hear back, kristen? We hear like it's a competition of who can keep up with the Joneses and doesn't really have as much to do with their specific strategy.
Speaker 3:So I feel, like, just overall.
Speaker 1:That's starting to break up because we have a new, fresh infusion of DMO leaders and they want a more specific conversation.
Speaker 2:Yeah, absolutely. I think the sessions where they don't allow vendors in are my favorite, because that's where you can really start asking the nitty gritty questions. We'll bring up like a certain vendor and say did you have this experience? And so I definitely recommend, if you can go to any of those conferences. Like attending the shirt sleeve sessions is my top favorite part of it.
Speaker 3:That's a great tip, yeah, yeah, well, actually any other tips or things that you want to kind of put out for the, for the audience here, on fall holiday prep and kind of what to gear up for this season?
Speaker 2:I think, yeah, just maximizing your staff's potential and content creation is probably your best bet. If you're looking for cheap or easy not easy, but low cost yes, advertising, that's going to be your best bet there. There will be some, you know, magazines and digital editions that have remnant rates, so I always check for those. Um, you know they say like, well, we've got to fill this one last spot and so you can get some of those. But um, at the end of the day, social media is definitely your best option and it's most of the time free.
Speaker 1:Yeah.
Speaker 2:I love that.
Speaker 1:I love that. Speaking of social media, maybe you should find us at our live Tech Travel and Twang going wassailing this year.
Speaker 2:Yeah, that would be fun.
Speaker 1:Thank you so much, ashley. What a great conversation, we appreciate all your insights. It's so much fun.
Speaker 2:Well, thank you for having me. This was a lot of fun, a great way to start off my Monday. Wonderful yes, absolutely.
Speaker 1:Subscribe, follow along, all that stuff I'm supposed to say at the end, and we'll see you next time.
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